{"id":21585,"date":"2024-01-29T09:46:03","date_gmt":"2024-01-29T08:46:03","guid":{"rendered":"https:\/\/af.agency\/realizacje\/heart-failure-i-do-not-stand-in-the-way-of\/"},"modified":"2024-02-13T08:26:07","modified_gmt":"2024-02-13T07:26:07","slug":"heart-failure-i-do-not-stand-in-the-way-of","status":"publish","type":"post","link":"https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/","title":{"rendered":"Heart failure? I do not stand in the way of"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"21585\" class=\"elementor elementor-21585 elementor-18512\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3b37b9f e-flex e-con-boxed e-con e-parent\" data-id=\"3b37b9f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6eb4944 elementor-widget elementor-widget-spacer\" data-id=\"6eb4944\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-abd04d1 e-con-full e-flex e-con e-parent\" data-id=\"abd04d1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-67b27a4 elementor-widget elementor-widget-breadcrumbs\" data-id=\"67b27a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p id=\"breadcrumbs\"><span><span><a href=\"https:\/\/af.agency\/en\/\">Home page<\/a><\/span><\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d55dad7 elementor-widget elementor-widget-heading\" data-id=\"d55dad7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Healthcare<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f2e382f elementor-widget elementor-widget-text-editor\" data-id=\"f2e382f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>From integrated campaigns to website design, this is how we support the healthcare industry, where we turn creative solutions into increased consumer activity and better brand image.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e54eb50 e-flex e-con-boxed e-con e-parent\" data-id=\"e54eb50\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c6ded84 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"c6ded84\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ed9885e e-flex e-con-boxed e-con e-parent\" data-id=\"ed9885e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-07d2319 e-con-full e-flex e-con e-child\" data-id=\"07d2319\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-df13826 e-con-full e-flex e-con e-child\" data-id=\"df13826\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-178bf79 elementor-widget elementor-widget-image\" data-id=\"178bf79\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/af.agency\/wp-content\/uploads\/2024\/01\/logo_novartis-1.svg\" class=\"attachment-full size-full wp-image-17836\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b387ad1 elementor-widget elementor-widget-heading\" data-id=\"b387ad1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Heart failure? That doesn't stand in my way<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ae4bf94 elementor-widget elementor-widget-text-editor\" data-id=\"ae4bf94\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We developed a series of activities to raise awareness of heart disease among the public through engaging materials.  <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73c5144 custom-style-list elementor-widget elementor-widget-text-editor\" data-id=\"73c5144\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul>\n \t<li>We prepared scripts for short commercials, taking care of scenography.<\/li>\n \t<li>We developed video materials that featured profiles of heart failure patients, telling their stories.<\/li>\n \t<li>We have designed key visual with engaging slogans that aesthetically and accessibly influence awareness of the disease among patients.<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c7c13a2 e-flex e-con-boxed e-con e-child\" data-id=\"c7c13a2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-07fff4c e-con-full e-flex e-con e-child\" data-id=\"07fff4c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0be1043 elementor-widget elementor-widget-text-editor\" data-id=\"0be1043\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>CONTENT MARKETING<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f38b426 elementor-widget elementor-widget-text-editor\" data-id=\"f38b426\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>COMMUNICATION STRATEGY<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ccf8c2 elementor-widget elementor-widget-text-editor\" data-id=\"5ccf8c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>PHOTO\/VIDEO PRODUCTION<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2a35110 e-con-full e-flex e-con e-child\" data-id=\"2a35110\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fcbb7d7 e-flex e-con-boxed e-con e-parent\" data-id=\"fcbb7d7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ee5839 elementor-widget elementor-widget-image\" data-id=\"1ee5839\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/af.agency\/wp-content\/uploads\/2024\/01\/afagency_small_case_study_novartis_entresto.png\" class=\"attachment-full size-full wp-image-18526\" alt=\"\" srcset=\"https:\/\/af.agency\/wp-content\/uploads\/2024\/01\/afagency_small_case_study_novartis_entresto.png 1920w, https:\/\/af.agency\/wp-content\/uploads\/2024\/01\/afagency_small_case_study_novartis_entresto-300x169.png 300w, https:\/\/af.agency\/wp-content\/uploads\/2024\/01\/afagency_small_case_study_novartis_entresto-1024x576.png 1024w, https:\/\/af.agency\/wp-content\/uploads\/2024\/01\/afagency_small_case_study_novartis_entresto-768x432.png 768w, https:\/\/af.agency\/wp-content\/uploads\/2024\/01\/afagency_small_case_study_novartis_entresto-1536x864.png 1536w, https:\/\/af.agency\/wp-content\/uploads\/2024\/01\/afagency_small_case_study_novartis_entresto-1568x882.png 1568w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" style=\"width:100%;height:56.25%;max-width:1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Healthcare From integrated campaigns to website design, this is how we support the healthcare industry, where we turn creative solutions into increased consumer activity and better brand image. Heart failure? That doesn&#8217;t stand in my way We developed a series of activities to raise awareness of heart disease among the public through engaging materials. We&hellip; <a class=\"more-link\" href=\"https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/\">Continue reading <span class=\"screen-reader-text\">Heart failure? I do not stand in the way of<\/span><\/a><\/p>\n","protected":false},"author":9,"featured_media":21105,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[135,140],"tags":[144],"tag-marki":[206],"tag-wiedza":[],"class_list":["post-21585","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all","category-experiences","tag-healthcare","tag-marki-novartis-en","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Heart failure? I do not stand in the way of - AF.agency<\/title>\n<meta name=\"description\" content=\"For the TEVA brand, we developed a loyalty program for pharmacists and gave it an engaging interactive form.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Heart failure? I do not stand in the way of - AF.agency\" \/>\n<meta property=\"og:description\" content=\"For the TEVA brand, we developed a loyalty program for pharmacists and gave it an engaging interactive form.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/\" \/>\n<meta property=\"og:site_name\" content=\"AF.agency\" \/>\n<meta property=\"article:published_time\" content=\"2024-01-29T08:46:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-13T07:26:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/af.agency\/wp-content\/uploads\/2024\/01\/af20_case_study_minitura_novartis_entresto.png\" \/>\n\t<meta property=\"og:image:width\" content=\"432\" \/>\n\t<meta property=\"og:image:height\" content=\"592\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Marcin Ma\u0142ecki\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marcin Ma\u0142ecki\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/work\\\/heart-failure-i-do-not-stand-in-the-way-of\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/work\\\/heart-failure-i-do-not-stand-in-the-way-of\\\/\"},\"author\":{\"name\":\"Marcin Ma\u0142ecki\",\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/#\\\/schema\\\/person\\\/fa2971eda0a1808b01942e5c7b21f13c\"},\"headline\":\"Heart failure? I do not stand in the way of\",\"datePublished\":\"2024-01-29T08:46:03+00:00\",\"dateModified\":\"2024-02-13T07:26:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/work\\\/heart-failure-i-do-not-stand-in-the-way-of\\\/\"},\"wordCount\":115,\"publisher\":{\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/work\\\/heart-failure-i-do-not-stand-in-the-way-of\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/af.agency\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/af20_case_study_minitura_novartis_entresto.png\",\"keywords\":[\"Healthcare\"],\"articleSection\":[\"All\",\"Experiences\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/work\\\/heart-failure-i-do-not-stand-in-the-way-of\\\/\",\"url\":\"https:\\\/\\\/af.agency\\\/en\\\/work\\\/heart-failure-i-do-not-stand-in-the-way-of\\\/\",\"name\":\"Heart failure? I do not stand in the way of - AF.agency\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/work\\\/heart-failure-i-do-not-stand-in-the-way-of\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/work\\\/heart-failure-i-do-not-stand-in-the-way-of\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/af.agency\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/af20_case_study_minitura_novartis_entresto.png\",\"datePublished\":\"2024-01-29T08:46:03+00:00\",\"dateModified\":\"2024-02-13T07:26:07+00:00\",\"description\":\"For the TEVA brand, we developed a loyalty program for pharmacists and gave it an engaging interactive form.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/work\\\/heart-failure-i-do-not-stand-in-the-way-of\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/af.agency\\\/en\\\/work\\\/heart-failure-i-do-not-stand-in-the-way-of\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/work\\\/heart-failure-i-do-not-stand-in-the-way-of\\\/#primaryimage\",\"url\":\"https:\\\/\\\/af.agency\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/af20_case_study_minitura_novartis_entresto.png\",\"contentUrl\":\"https:\\\/\\\/af.agency\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/af20_case_study_minitura_novartis_entresto.png\",\"width\":432,\"height\":592},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/work\\\/heart-failure-i-do-not-stand-in-the-way-of\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home page\",\"item\":\"https:\\\/\\\/af.agency\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Experiences\",\"item\":\"https:\\\/\\\/af.agency\\\/en\\\/realizacje\\\/category\\\/experiences\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Heart failure? I do not stand in the way of\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/af.agency\\\/en\\\/\",\"name\":\"AF.agency\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/af.agency\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/#organization\",\"name\":\"AF.agency\",\"url\":\"https:\\\/\\\/af.agency\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/af.agency\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/logo.svg\",\"contentUrl\":\"https:\\\/\\\/af.agency\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/logo.svg\",\"width\":68,\"height\":54,\"caption\":\"AF.agency\"},\"image\":{\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/af.agency\\\/en\\\/#\\\/schema\\\/person\\\/fa2971eda0a1808b01942e5c7b21f13c\",\"name\":\"Marcin Ma\u0142ecki\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/67cf784f537610646ea80ac05e2f60eac764a5b996bbb41adc542a821d676b5d?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/67cf784f537610646ea80ac05e2f60eac764a5b996bbb41adc542a821d676b5d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/67cf784f537610646ea80ac05e2f60eac764a5b996bbb41adc542a821d676b5d?s=96&d=mm&r=g\",\"caption\":\"Marcin Ma\u0142ecki\"},\"url\":\"https:\\\/\\\/af.agency\\\/en\\\/realizacje\\\/author\\\/marcin-m\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Heart failure? I do not stand in the way of - AF.agency","description":"For the TEVA brand, we developed a loyalty program for pharmacists and gave it an engaging interactive form.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/","og_locale":"en_US","og_type":"article","og_title":"Heart failure? I do not stand in the way of - AF.agency","og_description":"For the TEVA brand, we developed a loyalty program for pharmacists and gave it an engaging interactive form.","og_url":"https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/","og_site_name":"AF.agency","article_published_time":"2024-01-29T08:46:03+00:00","article_modified_time":"2024-02-13T07:26:07+00:00","og_image":[{"width":432,"height":592,"url":"https:\/\/af.agency\/wp-content\/uploads\/2024\/01\/af20_case_study_minitura_novartis_entresto.png","type":"image\/png"}],"author":"Marcin Ma\u0142ecki","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Marcin Ma\u0142ecki","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/#article","isPartOf":{"@id":"https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/"},"author":{"name":"Marcin Ma\u0142ecki","@id":"https:\/\/af.agency\/en\/#\/schema\/person\/fa2971eda0a1808b01942e5c7b21f13c"},"headline":"Heart failure? I do not stand in the way of","datePublished":"2024-01-29T08:46:03+00:00","dateModified":"2024-02-13T07:26:07+00:00","mainEntityOfPage":{"@id":"https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/"},"wordCount":115,"publisher":{"@id":"https:\/\/af.agency\/en\/#organization"},"image":{"@id":"https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/#primaryimage"},"thumbnailUrl":"https:\/\/af.agency\/wp-content\/uploads\/2024\/01\/af20_case_study_minitura_novartis_entresto.png","keywords":["Healthcare"],"articleSection":["All","Experiences"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/","url":"https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/","name":"Heart failure? I do not stand in the way of - AF.agency","isPartOf":{"@id":"https:\/\/af.agency\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/#primaryimage"},"image":{"@id":"https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/#primaryimage"},"thumbnailUrl":"https:\/\/af.agency\/wp-content\/uploads\/2024\/01\/af20_case_study_minitura_novartis_entresto.png","datePublished":"2024-01-29T08:46:03+00:00","dateModified":"2024-02-13T07:26:07+00:00","description":"For the TEVA brand, we developed a loyalty program for pharmacists and gave it an engaging interactive form.","breadcrumb":{"@id":"https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/#primaryimage","url":"https:\/\/af.agency\/wp-content\/uploads\/2024\/01\/af20_case_study_minitura_novartis_entresto.png","contentUrl":"https:\/\/af.agency\/wp-content\/uploads\/2024\/01\/af20_case_study_minitura_novartis_entresto.png","width":432,"height":592},{"@type":"BreadcrumbList","@id":"https:\/\/af.agency\/en\/work\/heart-failure-i-do-not-stand-in-the-way-of\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home page","item":"https:\/\/af.agency\/en\/"},{"@type":"ListItem","position":2,"name":"Experiences","item":"https:\/\/af.agency\/en\/realizacje\/category\/experiences\/"},{"@type":"ListItem","position":3,"name":"Heart failure? I do not stand in the way of"}]},{"@type":"WebSite","@id":"https:\/\/af.agency\/en\/#website","url":"https:\/\/af.agency\/en\/","name":"AF.agency","description":"","publisher":{"@id":"https:\/\/af.agency\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/af.agency\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/af.agency\/en\/#organization","name":"AF.agency","url":"https:\/\/af.agency\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/af.agency\/en\/#\/schema\/logo\/image\/","url":"https:\/\/af.agency\/wp-content\/uploads\/2023\/11\/logo.svg","contentUrl":"https:\/\/af.agency\/wp-content\/uploads\/2023\/11\/logo.svg","width":68,"height":54,"caption":"AF.agency"},"image":{"@id":"https:\/\/af.agency\/en\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/af.agency\/en\/#\/schema\/person\/fa2971eda0a1808b01942e5c7b21f13c","name":"Marcin Ma\u0142ecki","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/67cf784f537610646ea80ac05e2f60eac764a5b996bbb41adc542a821d676b5d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/67cf784f537610646ea80ac05e2f60eac764a5b996bbb41adc542a821d676b5d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/67cf784f537610646ea80ac05e2f60eac764a5b996bbb41adc542a821d676b5d?s=96&d=mm&r=g","caption":"Marcin Ma\u0142ecki"},"url":"https:\/\/af.agency\/en\/realizacje\/author\/marcin-m\/"}]}},"_links":{"self":[{"href":"https:\/\/af.agency\/en\/wp-json\/wp\/v2\/posts\/21585","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/af.agency\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/af.agency\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/af.agency\/en\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/af.agency\/en\/wp-json\/wp\/v2\/comments?post=21585"}],"version-history":[{"count":0,"href":"https:\/\/af.agency\/en\/wp-json\/wp\/v2\/posts\/21585\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/af.agency\/en\/wp-json\/wp\/v2\/media\/21105"}],"wp:attachment":[{"href":"https:\/\/af.agency\/en\/wp-json\/wp\/v2\/media?parent=21585"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/af.agency\/en\/wp-json\/wp\/v2\/categories?post=21585"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/af.agency\/en\/wp-json\/wp\/v2\/tags?post=21585"},{"taxonomy":"tag-marki","embeddable":true,"href":"https:\/\/af.agency\/en\/wp-json\/wp\/v2\/tag-marki?post=21585"},{"taxonomy":"tag-wiedza","embeddable":true,"href":"https:\/\/af.agency\/en\/wp-json\/wp\/v2\/tag-wiedza?post=21585"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}