{"id":26105,"date":"2025-07-07T14:29:12","date_gmt":"2025-07-07T12:29:12","guid":{"rendered":"https:\/\/af.agency\/realizacje\/refreshed-image-reflecting-brand-dynamics-and-innovation\/"},"modified":"2025-10-02T14:42:01","modified_gmt":"2025-10-02T12:42:01","slug":"refreshed-image-reflecting-brand-dynamics-and-innovation","status":"publish","type":"post","link":"https:\/\/af.agency\/en\/work\/refreshed-image-reflecting-brand-dynamics-and-innovation\/","title":{"rendered":"Consistent product presentation to support the new brand image"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"26105\" class=\"elementor elementor-26105 elementor-26085\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3b37b9f e-flex e-con-boxed e-con e-parent\" data-id=\"3b37b9f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6eb4944 elementor-widget elementor-widget-spacer\" data-id=\"6eb4944\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-abd04d1 e-con-full e-flex e-con e-parent\" data-id=\"abd04d1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-67b27a4 elementor-widget elementor-widget-breadcrumbs\" data-id=\"67b27a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p id=\"breadcrumbs\"><span><span><a href=\"https:\/\/af.agency\/en\/\">Home page<\/a><\/span><\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d55dad7 elementor-widget elementor-widget-heading\" data-id=\"d55dad7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><h2 data-elementor-setting-key=\"title\" data-pen-placeholder=\"Pisz tutaj...\" style=\"font-weight: 400\">Retail &amp; Electronics<span style=\"font-size: 64px;letter-spacing: -0.48px\"><\/span><\/h2><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f2e382f elementor-widget elementor-widget-text-editor\" data-id=\"f2e382f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In the retail &amp; electronics industry, we have pioneered the development of attractive and personalized forms of content presentation, resulting in positive product perception and increased decision-making among brand customers.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e54eb50 e-flex e-con-boxed e-con e-parent\" data-id=\"e54eb50\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c6ded84 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"c6ded84\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ed9885e e-flex e-con-boxed e-con e-parent\" data-id=\"ed9885e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-07d2319 e-con-full e-flex e-con e-child\" data-id=\"07d2319\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-df13826 e-con-full e-flex e-con e-child\" data-id=\"df13826\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-178bf79 elementor-widget elementor-widget-image\" data-id=\"178bf79\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/af.agency\/wp-content\/uploads\/2023\/12\/logo_MPM.svg\" class=\"attachment-full size-full wp-image-9700\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b387ad1 elementor-widget elementor-widget-heading\" data-id=\"b387ad1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Consistent product presentation to support the new brand image<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ae4bf94 elementor-widget elementor-widget-text-editor\" data-id=\"ae4bf94\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Unifying visual communication and content structure that reinforces the modern character of the MPM brand and responds to the needs of modern users.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73c5144 custom-style-list elementor-widget elementor-widget-text-editor\" data-id=\"73c5144\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul>\n \t<li>Creating a new structure for product presentation and visual materials, consistent with the refreshed brand identity.<\/li>\n \t<li>Improved information architecture &#8211; easier navigation, better alignment of products with user expectations.<\/li>\n \t<li>Increased customer engagement with the introduction of a category and tagging system and refined aesthetics of materials.<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c7c13a2 e-flex e-con-boxed e-con e-child\" data-id=\"c7c13a2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-07fff4c e-con-full e-flex e-con e-child\" data-id=\"07fff4c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-96a47ba elementor-widget elementor-widget-text-editor\" data-id=\"96a47ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>NEUROMARKETING RESEARCH<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5dd5f1f elementor-widget elementor-widget-text-editor\" data-id=\"5dd5f1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>UX\/UI DESIGN<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0bc0953 elementor-widget elementor-widget-text-editor\" data-id=\"0bc0953\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>RICH CONTENT PRODUCT CARDS<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0080b28 elementor-widget elementor-widget-text-editor\" data-id=\"0080b28\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>E-COMMERCE STRATEGY<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2a35110 e-con-full e-flex e-con e-child\" data-id=\"2a35110\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fcbb7d7 e-flex e-con-boxed e-con e-parent\" data-id=\"fcbb7d7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ee5839 elementor-widget elementor-widget-image\" data-id=\"1ee5839\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_1.jpg\" class=\"attachment-full size-full wp-image-26089\" alt=\"\" srcset=\"https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_1.jpg 1920w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_1-300x169.jpg 300w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_1-1024x576.jpg 1024w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_1-768x432.jpg 768w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_1-1536x864.jpg 1536w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_1-1568x882.jpg 1568w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" style=\"width:100%;height:56.25%;max-width:1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7d985dd e-flex e-con-boxed e-con e-parent\" data-id=\"7d985dd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9e367bf e-con-full e-flex e-con e-child\" data-id=\"9e367bf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b1bcdaa e-con-full e-flex e-con e-child\" data-id=\"b1bcdaa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-23cfc01 elementor-widget elementor-widget-heading\" data-id=\"23cfc01\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Strengthen MPM's refreshed image through consistent product presentation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-04b7332 e-con-full e-flex e-con e-child\" data-id=\"04b7332\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-594332f custom-style-list elementor-widget elementor-widget-text-editor\" data-id=\"594332f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The MPM brand underwent a visual identity change. Our task was to create a system of materials that would complement and reinforce the new image &#8211; modern, dynamic and functional. It was crucial to organize the way products are presented &#8211; both visually and textually &#8211; to better respond to customers&#8217; needs and support the consistency of brand communication.  <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-42e9c5a e-flex e-con-boxed e-con e-parent\" data-id=\"42e9c5a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-345326d elementor-widget elementor-widget-image\" data-id=\"345326d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_2.jpg\" class=\"attachment-full size-full wp-image-26091\" alt=\"\" srcset=\"https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_2.jpg 1920w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_2-300x169.jpg 300w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_2-1024x576.jpg 1024w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_2-768x432.jpg 768w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_2-1536x864.jpg 1536w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_2-1568x882.jpg 1568w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" style=\"width:100%;height:56.25%;max-width:1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-18f0847 e-flex e-con-boxed e-con e-parent\" data-id=\"18f0847\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ea58b66 e-con-full e-flex e-con e-child\" data-id=\"ea58b66\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b28a668 e-con-full e-flex e-con e-child\" data-id=\"b28a668\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8b8cf7a elementor-widget elementor-widget-heading\" data-id=\"8b8cf7a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">New aesthetics of product cards and ordering of graphic elements<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1549545 e-con-full e-flex e-con e-child\" data-id=\"1549545\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ca41f2a custom-style-list elementor-widget elementor-widget-text-editor\" data-id=\"ca41f2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We began our work by designing a fresh, modern layout for the product cards. The aesthetics were aligned with the brand&#8217;s previously adopted visual identity. The use of colors, typography and<x id=\"gid_0\"><\/x>iconography was standardized, giving each product category its own color distinction. This allows customers to identify products faster and navigate through the offerings in an intuitive manner.   <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c0d7603 e-flex e-con-boxed e-con e-parent\" data-id=\"c0d7603\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4f7a6f9 elementor-widget elementor-widget-image\" data-id=\"4f7a6f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_3.jpg\" class=\"attachment-full size-full wp-image-26093\" alt=\"\" srcset=\"https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_3.jpg 1920w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_3-300x169.jpg 300w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_3-1024x576.jpg 1024w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_3-768x432.jpg 768w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_3-1536x864.jpg 1536w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_3-1568x882.jpg 1568w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" style=\"width:100%;height:56.25%;max-width:1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-99655f8 e-flex e-con-boxed e-con e-parent\" data-id=\"99655f8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4825523 e-con-full e-flex e-con e-child\" data-id=\"4825523\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8024bea e-con-full e-flex e-con e-child\" data-id=\"8024bea\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3fb517e elementor-widget elementor-widget-heading\" data-id=\"3fb517e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Structure optimization and product allocation system<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ac99322 e-con-full e-flex e-con e-child\" data-id=\"ac99322\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fde54cd custom-style-list elementor-widget elementor-widget-text-editor\" data-id=\"fde54cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We developed a set of new product cards, the aim of which was not only to improve aesthetics, but also functionality. We took care of<x id=\"gid_0\"><\/x>clear presentation of the most important information and easy digestibility of the content. In addition, we implemented suggestions for assigning products to appropriate categories and tags, which improved the filtering and search capabilities of the site.  <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3bec987 e-flex e-con-boxed e-con e-parent\" data-id=\"3bec987\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d162bbf elementor-widget elementor-widget-image\" data-id=\"d162bbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_4.jpg\" class=\"attachment-full size-full wp-image-26095\" alt=\"\" srcset=\"https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_4.jpg 1920w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_4-300x169.jpg 300w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_4-1024x576.jpg 1024w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_4-768x432.jpg 768w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_4-1536x864.jpg 1536w, https:\/\/af.agency\/wp-content\/uploads\/2025\/07\/mpm_new_4-1568x882.jpg 1568w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" style=\"width:100%;height:56.25%;max-width:1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e7af7eb e-flex e-con-boxed e-con e-parent\" data-id=\"e7af7eb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5a1ce9a e-con-full e-flex e-con e-child\" data-id=\"5a1ce9a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1a248b4 e-con-full e-flex e-con e-child\" data-id=\"1a248b4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-54c67a2 elementor-widget elementor-widget-heading\" data-id=\"54c67a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Summary<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9c1ee3a e-con-full e-flex e-con e-child\" data-id=\"9c1ee3a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-40081d1 custom-style-list elementor-widget elementor-widget-text-editor\" data-id=\"40081d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The project focused on supporting MPM&#8217;s refreshed brand identity by improving the visual and functional consistency of product materials. Working closely with the MPM team, we were able to create a clear and attractive product presentation system that enhances the user experience and builds stronger customer engagement. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Retail &amp; Electronics In the retail &amp; electronics industry, we have pioneered the development of attractive and personalized forms of content presentation, resulting in positive product perception and increased decision-making among brand customers. Consistent product presentation to support the new brand image Unifying visual communication and content structure that reinforces the modern character of the&hellip; <a class=\"more-link\" href=\"https:\/\/af.agency\/en\/work\/refreshed-image-reflecting-brand-dynamics-and-innovation\/\">Continue reading <span class=\"screen-reader-text\">Consistent product presentation to support the new brand image<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":26101,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[135,146],"tags":[148],"tag-marki":[77],"tag-wiedza":[],"class_list":["post-26105","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all","category-sales","tag-retail-electronics","tag-marki-mpm","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Consistent product presentation to support the new brand image - AF.agency<\/title>\n<meta name=\"description\" content=\"Product communication at points of sale helped position the brand as an expert in the beauty sector. 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