The fast-moving consumer goods industry requires decisive action to distinguish the brand from the numerous competitors, so we designed many creative, original and strategic solutions to activate consumers.
Yawn or sing - lottery
As part of the cooperation with Belvita, we organized a consumer lottery and took part in supporting activities.
Taking care of administrative and legal matters related to the lottery.
Selection and distribution of contest prizes based on target group research.
We prepared communications to encourage participation in the lottery – creating a slogan and key visual.
Designing a website for the lottery.
Preparation of a comprehensive banner campaign and social media activities.