AF.agency

Rich Content quality product cards

Rich content product card is a key element in e-commerce, acting as a landing page to effectively convince the customer to buy. To achieve this goal, it is important to ensure consistency of content, attractive design and modern technological solutions.

What is rich content?

Rich content is a unique form of verbal and visual communication that enhances the product card, making it more engaging and effective. Created in based on the latest user experience trends, it harnesses the power of benefit language, precisely embedding the message in the context of consumer needs. As a result, it ensures consistency of communication across all online sales channels, strengthens brand image and builds a positive shopping experience.

Advantages of quality rich content product cards

  • Optimize the user path and effectively highlight product features, which directly translates into better sales.
  • Products are becoming more visible online, gaining the popularity they deserve.
  • Visual and content communication across the product portfolio becomes more consistent.
  • The process of creating store-compliant product cards is much faster.
  • Solid support for IT and UX with ready-to-implement product charters.
  • Analyzing consumer behavior to help understand their needs when searching for the perfect product.
  • Building an engaged community of customers, becoming product ambassadors.
  • Unique online user experience that differentiates the brand from competitors.

Implementation process

The Rich Content product charter requires a carefully planned implementation path, so we have divided the process into four key stages: analysis, production, implementation and monitoring. Each of these stages involves specific activities that together lead to an effective and consistent result.

Explore realizations from successful rich content implementations

We present sample product cards that we have created for clients in various industries. Choose the rich content you want to see first to test our interactive modules in action.

Integration with external PIM, CRM and ERP environments

The implementation of Rich Content product cards includes integration with systems such as PIM, CRM, ERP, marketplace or CMS, which automates product data management. This ensures that information is consistent across all channels, updated in real time and easy to scale. This solution saves time, reduces the risk of errors, and improves the customer experience.

Dedicated and flexible rich content product card generator

Our rich content card generator is a comprehensive tool that can act as an in-house PIM system, facilitating the management of e-commerce products. The solution streamlines the card creation process with ready-made templates, providing quick access to all data in one place. The intuitive interface makes project management and implementation extremely simple and convenient.

Interactive Deployment Report

Our report is a tool that streamlines the transfer of data, ensuring its rapid and seamless flow between systems. In addition, it provides a convenient overview of the prepared projects, and the annotation function allows you to make ongoing corrections and optimize the process.

Partner platforms

We work with leading e-commerce platforms in Poland and around the world to support your brand’s growth. We are constantly expanding online sales opportunities, offering new channels for your products.

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